TeamIdea Showcases SAP–RELEX Integration Solution at EuroShop 2026

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5 min

TeamIdea Showcases SAP–RELEX Integration Solution at EuroShop 2026

Mariia Starosvetskaia
Mariia Starosvetskaia PR Manager, TeamIdea Group

TeamIdea participated in EuroShop 2026, the world’s leading retail technology exhibition held in Düsseldorf from February 22–26, 2026, together with its strategic partner RELEX Solutions. At the event, the company presented its SAP–RELEX integration solution (S2R), designed to accelerate retail transformation through unified, AI-driven planning and data consistency.


Bringing together more than 113,000 industry professionals and over 2,300 exhibitors, EuroShop continues to serve as a global platform for shaping the future of retail. This year’s agenda highlighted the transition toward data-driven store ecosystems, AI as operational infrastructure, and the growing importance of connected “phygital” experiences that seamlessly bridge physical and digital channels.


Within this context, TeamIdea and RELEX Solutions engaged with retailers, brands, and technology leaders to discuss the evolution of store operations and supply chain planning. Conversations focused on how retailers can move beyond fragmented tools toward integrated, end-to-end decision-making environments.



A central highlight of TeamIdea’s presence was the S2R (SAP-to-RELEX) Integration Solution — a preconfigured, enterprise-grade platform developed by TeamIdea enabling fast, reliable, and scalable bidirectional data exchange between SAP systems and RELEX.


Unlike traditional integration approaches that require extensive custom development, S2R leverages pre-built data models, mapping logic, and standardized extraction frameworks. This allows retailers to reduce implementation timelines from months to weeks, while ensuring consistent, high-quality data across systems.


The solution supports a wide range of SAP environments, including SAP S/4HANA, SAP ECC, SAP BW, SAP CAR, and POSDM, and is fully aligned with the SAP Clean Core principle. By minimizing custom ABAP development and enabling configurable mapping logic, S2R ensures long-term maintainability and flexibility.


From a technology perspective, S2R establishes a scalable data foundation that extends beyond integration. Its architecture supports advanced analytics, AI-driven planning, and future data platform development, including lakehouse-based scenarios.


For retailers, this translates into tangible business outcomes: faster time-to-value, predictable project costs, accelerated go-live cycles, and improved forecasting accuracy and product availability. By ensuring data consistency and reducing integration risk, S2R enables organizations to unlock the full potential of AI-powered planning solutions.


The solution directly reflects key trends observed at EuroShop 2026 — particularly the shift toward connected retail ecosystems, the industrialization of AI in planning processes, and the growing role of data as a strategic asset across both store operations and supply chains.




“Retailers today are under pressure to operationalize AI at scale while maintaining control over data quality and system complexity,” said Vasiliy Zaichko, CEO of TeamIdea Group LLC. “With S2R, we provide a structured and preconfigured integration approach that significantly reduces implementation time while ensuring data consistency and long-term architectural sustainability.”

TeamIdea’s participation at EuroShop 2026 underscores its role as a trusted implementation and integration partner for SAP- and RELEX-based solutions. Through its collaboration with RELEX Solutions, the company continues to support retailers in building resilient, scalable, and data-driven operations.

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